India rising, Indian economy heating up, Booming Middle class of India, India future growth Opportunity and so on. Almost every one is pundit of Guru of BRIC economies and every one is showing there vast knowledge about this countries.
When goings great and sun is shining every body is an Subject Matter expert. So who do tune to in such crowded offerings, to some one who came up with originality of thoughts and research, one who coined this term BRIC, 'McKinsey'.
Check out following cool paper by there research experts.
http://www.mckinsey.com/mgi/reports/pdfs/india_consumer_market/MGI_india_consumer_full_report.pdf
Let the bird rise with benefiting every one in and around.
